Email Sender Authentication Checks On the Rise, According To Lyris’ EmailAdvisor Deliverability Study

Lyris released the results of its new email deliverability study. Shows an increasing reliance on SPF authentication to determine whether the email is legitimate and should be delivered to the inbox.

Lyris released the results of its new email deliverability study. Shows an increasing reliance on SPF authentication to determine whether the email is legitimate and should be delivered to the inbox. More